Pritt is not only a worldwide brand, in March 2001 it literally becomes a "universe-wide" one! On March 17 2001, at precisely 09:23, a Soyuz rocket lifts off from the Baikonur Cosmodome in Kazakhstan carrying a cargo of Pritt products bound for the International Space Station (ISS). On board, Russian Cosmonaut Yury Usachev, Commander of the ISS, personally tests the Pritt products. Upon rigorous daily use under zero-gravity and other extreme space conditions, Pritt is officially awarded the exclusive seal of "Space-Proof Quality".